Hi, I'm Maria

I'm a Designer who speaks design & business. I host a show and help teams deal with uncertainty using creativity in business.

Teaching, Trainings @ggutt

Augmenting Human Capabilitlies.Guiding organizations in understanding the Value of Creativity and Critical and Analytical thinking [with and without AI] to foster commercial and organizational growth.

I've had the chance to collaborate with Fortune 500 companies, Big 4 and startups, offering facilitation, trainings and design work.

AC Milan
Fiat Chrysler Automobiles
Founder Institute
Le Point
MSC Cruises
& more
+ dozens of startups
Worked physically in Italy, South Korea, Estonia, Cyprus, Qatar, France, Kenya, UK and virtual work for organizations in India, USA, Australia, Singapore & more.

  • Over 150 Tech Founders

  • Over 1000 Business + Design Students

  • Over 250 Consultants & Professionals (Business, Lawyers, Marketeers, Engineers, Designers)

  • Over 60 Nationalities

Key Skills

  • Human-Centered Design

  • Customer/Employee/User Experience

  • Facilitation

  • Research & Insights

  • Service Design / Design Thinking

  • Culture Transformation

  • Prototyping, Play & Improvisation

  • Generative AI

  • Startup launch

  • Startup and Corporate mindsets

  • Innovation Leadership

  • Business Design

  • Public Speaking

  • Stakeholder engagement


15 years of experience in design, product, service and CX, facilitator, trainer and educator.I have a background in design: service, product and interior. I moved away from design 'as we know it' to delve deeper into the why of things.Having worked in/with different sizes of organizations across multiple industries, I do understand various organizational cultures and processes and have a track record for both creative innovation and practical implementation, using design as a strategic tool.I trust my 'ggutt' which I got conscious about in my late twenties. This is where gguttt (and gguttalks) comes.My endeavour at Deloitte Digital got me into large scale challenges and processes. I worked on significant projects focusing on digital transformation and customer experience (CX) for well-known brands. From workshops to trainings, projects, pitches, and events with different capabilities, it was a great experience.While working full-time, I started and co-ran the Founder Institute in Milan, getting it running in 1.5 months. I was later one of the co-leaders of the Italy chapter when the outbreak of the pandemic began.I worked with the Adobe XD product team, supporting enterprise customers through workshops, premium trainings, consulting, and direct product research and feedback. Ended when the Figma potential acquision surfaced.I also worked as a freelancer in interior and graphic design and developed 2 products that didn't go anywhere while teaching in Foundation Studies in a Faculty of Architecture and Design.I support startups via various networks and accelerators globally such as Loyal VC, SeedStars, StartupBootcamp, Fashion Technology Accelerator... and teach in Business and Design programs in two universities in Milan.Fluent in 4 languages, lived in 3 countries. I played drums for 10 years and I don't eat onions.I truly believe that people can always find synergies, no matter where they come from. I know how awful wars are and this helped me better deal with uncertainty that I try to convey in my work.

Design & Facilitation

I consult on a small and select number of product/service/CX projects.

Top Keynotes

I deliver keynotes around innovation, creativity and technology, critical thinking, the entrepreneurial mindset and design in business. Engagement guaranteed. Keynotes are tailored to your organization.

  • Your zipper is open

  • Jump?! Or big bap ballet

  • Boredom is a requirement

  • The empathy equation: prompting humans and AI

  • Creativity & collaboration for growth

  • Adopting an AI-'2nd' mindset

I host a podcast, gguttalks on everything business and design: creativity, co-creation, product, customer experience, leadership, entrepreneurship & AI.

  • Over 85 guests

  • Over 30 countries

  • Reached 150.000 downloads

Speaking, Mentoring & more

A mix of On-site and Online


  • Milan Design Week / Fuorisalone -DesignTech | The Empathy Equation: Prompting Humans & AI

  • Founder Institute Bali | 7 Rules for Pitching, Startup Funding and Investing

  • Adobe Global | Unteach Design to Teach Design

  • IxDA Interaction Design Association Conference | Boredom is a Requirement

  • Innovation Café - Doha | Delivering an Impactful Pitch

  • IIT Bombay | Asia’s Largest Business Model Competition - Prototyping for Startups

  • Domus Academy - Milan | Experience Design | Entrepreneurship through Design

  • Adobe Global | Your Zipper is Open, India Launch private event

  • Adobe at Dentsu - APAC - EMEA - Americas - Remote Collaboration & Facilitation

  • MotoDays - Rome | Design for Uncertainty

  • Il Sole 24 Ore School of Business - Milan | Innovation Management

  • Level39 - London | The Future of Impact Investing in Tech

  • Founder Institute - Milan & Italy | Vision & Validation | Customer Development

  • Digital Design Days - Milan | The impact of Design at Build your Future

  • Blast Project - Rome | Design Won't Save the World


  • Loyal VC Fund Startup Advisor | Global

  • Seedstars Summit & Special Programs Hub 71 & Seedstars | Global, LATAM, Abu Dhabi

  • Scale 7 & Fashion Technology Accelerator | Fashion & Design Business Hackathon - Doha

  • StartupBootcamp FashionTech Acceleration Selection & Program - (Now StyleIt) | Milan

  • Fashion Technology Accelerator - Acceleration and Special Programs | Milan, Europe, Seoul

  • Scale 7 - Pre-Incubation Program - | Doha

  • European Innovation Academy | Turin

  • Founder Institute | Milan, Italy, Bali


  • Member of the Commission for Master Thesis - Domus Academy (and Regent University London for double degrees) | Milan

  • Africa’s Business Heroes (ABH) - Startup Competition

  • Future Lions Student Competition - Domus Academy | Milan

  • Mobility Startup Competition - Roma Moto Days | Rome

  • Startup Selection for a Program in Milan - KOCCA Accelerator | Seoul

  • Startup Battle - Blast Project | Rome

Moderating, Panelist

  • Panel Chair, Social Entrepreneurship: Making the SDGs a Reality – Horasis | Global Conference

  • Resilient Angel and Venture Investing webinar | Loyal VC

  • Making the Leap from Employee to Entrepreneur - Founder Institute | Milan & Italy

  • How to Raise Money from Italian Investors - Founder Institute | Milan & Italy

  • Panelist, StartMag - Libro Bianco on Fintech and Digital Payments | Milan

  • Panelist, StartupBusiness - Startups & Design | Milan


  • Key Contributor/Co-editor Teaming with AI whitepaper

  • Faculty - Final Projects for students in Architecture, Interior, Graphic and Fashion Design, 2013/2014 and 2014/2015